
Sutherland Septic Services is a septic service business operating in Belize City, positioned around 24-hour availability.
Septic work is rarely planned. A customer with a problem at nine in the evening needs to understand what is offered and start the conversation then, not the following morning.
Austere built a responsive website presenting residential, commercial and emergency services with 24-hour positioning, and deployed Roland, the Sutherland AI Employee, directly into it. Roland opens from a Book with Roland AI call to action, handles service questions, offers a Spanish pathway, and carries a customer into a service inquiry at any hour.
Delivered through Austere’s Website Development service.
A customer who arrives after hours is not left with a telephone number. Roland answers, explains what Sutherland does, and starts the service inquiry.

Roland is Sutherland's AI Employee. It opens from the website, answers service questions in English or Spanish, and begins a service inquiry at any hour.
More on how an AI Employee works, and how it differs from a chatbot.
FROM AI INQUIRY TO PAID WORK.
Customer inquiries originating through Sutherland's digital system have resulted in real paid service work.
See the deployed system in production.
Tell Atlas what your business needs to accomplish and where customers are getting stuck.